It's been a rocky month for J. Crew. First, its renowned creative director Jenna Lyons stepped down after 26 years. The CEO Micky Drexler announced 250 job cuts at the company's corporate headquarters. 

The brand is struggling. Same-store sales have been down for the past three years; dropping by 8% in 2016, following a 10% decrease the year before. 

And despite Drexler's cost-cuting measures, the brand still has to deal with the fact that it's losing customers to cheaper fast-fashion…